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AI Insights · Timothy · April 2025

Top 5 Personal Finance Apps in South America Q1 2025

Explore the performance of the top personal finance apps in South America during Q1 2025, with insights on downloads, revenue, and active users from Sensor Tower.

Top 5 Personal Finance Apps in South America Q1 2025

In the first quarter of 2025, the top personal finance apps on a unified platform in South America displayed diverse trends in downloads, revenue, and active users. Here's a closer look at their performance based on data from Sensor Tower.

Money Manager - Budget Planner saw fluctuating weekly downloads, peaking at around 64K in late December before a decline and subsequent recovery to 54K in early March. Active users steadily increased from 41K to approximately 154K by the end of the quarter.

Money Tracker-Expense & Budget maintained consistent weekly downloads, starting at 39K and tapering to 22K by the end of March. Weekly revenue hovered around $1K, with minor fluctuations throughout the quarter. Active users remained stable, averaging around 140K.

Daily Spending experienced a significant spike in downloads, reaching 124K in mid-February, followed by a decline to about 5.6K in March. Active users peaked at 84K in late February, decreasing to around 41K by the end of March.

Splitwise showed a consistent decline in weekly downloads from 55K to 12K by late March. Revenue peaked at $14.6K at the beginning of the quarter, with a general downward trend to $7K. Active users varied, reaching a high of 544K in early March.

Mobills: Budget Planner started with 29K downloads, stabilizing around 23K by quarter's end. Revenue saw a peak of $42K in early January, followed by a steady average of $27K. Active users showed a declining trend from 633K to 505K.

For more detailed insights into these trends, visit Sensor Tower's platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025